Social Sciences

Course code: 105SOSC
Course guarantor: Mgr. Jan Gazda, Ph.D.
Form of exams: A,EX
Number of credits: 5 credits
Weekly load: 4+1

Abstract(semestr B232)
The course Social Sciences encompasses a broader, multidisciplinary, framework (sociology, economy, marketing, politology, social anthropology, and media). The economics part of the course covers basic economic terms, demand, supply, market equilibrium, and rational consumer choice. Firm and production functions in the short and long run as well as long-run and short-run costs are discussed. Market structures and markets for productive inputs and public goods are other topics. Also presented are macroeconomic aggregates and the basics of macroeconomics. Social theories presented in the course are considered an analytical reflection on the concepts and formal cognitive schemes of all social sciences. Students will get familiar with social theories/paradigms that are used to study and interpret social phenomena. Seminars will focus on everyday life, its interactions, and opinion polemics, which often interfere in negotiations about the direction and goals of society. The course also provides students with conceptual tools for their own further studies based on critical thinking.
Content 
1. Basic economic terms, market demand and market supply, market equilibrium.
2. Rational consumer choice, indifferent curve, elasticity of demand.
3. Firm and production function in short and long run. Long run and short run cost.
4. Perfect competition and monopolistic competition, oligopoly, monopoly.
5. Markets for productive inputs (labour, capital). Public goods.
6. Externalities and Coase theorem. Taxing externalities. The tragedy of common good.
7. Basics of macroeconomics. Macroeconomic equilibrium and aggregates.
8. Law of intellectual property, Copyright, copyright holder, licences, Creative Commons
9. Exceptions and limitations to Copyrights- quotations, changes to architectural works
10. Trademarks - basic terms, registration process, the substance and purpose of the legislation
11. Intellectual property - adjacent legislation and differences, patent law and design protection
12. Personality Rights of individual and data protection, photographs and their usage, social networks.
13. Freedom of speech - the substance and the limits of free speech, statements of opinions and facts


Literature 
[1]  Economics. Paul Samuelson, McGraw-Hill.2009. ISBN 978-00-71-26383-2.
[3]  Microeconomics and Behavior. Robert H. Frank, McGraw-Hill. 2005. ISBN 978-00-71-26349-8.
[5]  Social Problems: Continuity and Change. Copyright Year: 2016. ISBN 13: 9781946135230. Publisher: Saylor Foundation. https://open.umn.edu/opentextbooks/textbooks/social-problems-continuity-and-change.
[7]  Local to Global: The Sociological Journey. Christina Miller-Bellor and Donna Giuliani. https://thesociologicaljourney.pressbooks.com.
[9]  Politology. Political Ideologies and Worldviews: An Introduction. Valérie Vézina, Kwantlen Polytechnic University. Copyright Year: 2021. ISBN 13: 9781989864241. Publisher: Kwantlen Polytechnic University. https://open.umn.edu/opentextbooks/textbooks/political-ideologies-and-worldviews-an-introduction.
Prerequisities 
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Studijní plány 
Předmět je zařazen do následujících studijních plánů:

- studijní plán Civil Engineering (BD2020), skupina Civil Engineering, 2nd semester (BD20200200), dop. semestr 2 (valid from 2020/21 )